Read this and you will make more money. Promised.

Everything here comes from videos that already sold: the angles, the hooks, the on-camera rules that turn a cold viewer into a customer. Learn them once and every upload works harder, because you earn 10% of every sale you drive.

Why Doonails?

  • Innovative product

    It sells, and it is visually easy to show.

  • 10% commission

    On every sale you drive, tracked in real time.

  • Personal co-founder feedback

    Our Co-Founder personally gives feedback on your videos. We want you to be successful.

  • Elite program

    Up to $2,000 recurring monthly salary if we see your motivation and potential.

2 rules for
every video

  1. You are not an influencer.
    You are a creator!

    Every video needs a clear benefit for the viewer. No personal storytime, no lifestyle content. Don't speak in me and I, speak in you.

    "I am a busy mom" -> "If you are a busy mom"

    Ask yourself

    “Would a total stranger, who has zero interest in my life, keep watching this?”

  2. Make every video for someone who has never heard of Doonails.

    Every video assumes zero prior audience. Don't assume viewers have seen previous videos or know what Doonails is only because you've made already 5 videos.

Best performers

  • Angle
    CONVENIENCE
    Revenue
    $750,000
    Pot. Creator Earning
    $75,000
  • Angle
    INNOVATION
    Revenue
    $447,000
    Pot. Creator Earning
    $44,700
  • Angle
    REUSABILITY
    Revenue
    $422,000
    Pot. Creator Earning
    $42,200
  • Angle
    FAST NAILS
    Revenue
    $392,000
    Pot. Creator Earning
    $39,200
  • Angle
    INNOVATION
    Revenue
    $192,000
    Pot. Creator Earning
    $19,200

Non-Negotiables

  1. Headline — top, large, bold

  2. Subtitles — bottom, auto-generated

  • Face the camera, talk to it
  • Light source in front of you
  • Vertical 9:16 format
  • Quiet room for clean sound, use a mic if you have one

Every Video should contain these blocks

  1. Strong hook (0:00–0:03)

    This is the most important part of every video. Here you need to grab the attention of a user. Think about something out of the box. A fact, a surprise element whatever. No intro, no greeting.

    Example still: Strong hook
  2. Before & after

    Bare nails first, finished set second. Same hand, same light.

    Example still: Before & after
  3. Application

    Show the set going on, tap to nail, in real time.

    Example still: Application
  4. Removal

    Take one off to prove it comes off clean and the set can be reused.

    Example still: Removal
  5. CTA + offer

    Say where to get them and name the current offer. Important: Explain why they should click NOW.

    Example still: CTA + offer

Top angles

  1. Disbelief

    Reusability

  2. Recovery

    No Damage to your nails

  3. Speed

    The 7-minute salon manicure

  4. Value

    The Soft Gel Material Innovation

  5. Proof

    Saving Money

  6. Stress test

    Durability, Nails last up to 14 Days

Top hooks — first 3 seconds

  1. “If you still think press-ons look fake, watch this.”
  2. “Wait... these are press-ons?”
  3. “Here is how you can get salon nails in under 10 Minutes.”
  4. “I haven't stepped into a salon in months - here's why.”
  5. “This is why you'll stop getting acrylics.”
  1. “I just found out press-ons look like this now.”
  2. “Press ons are reusable now?”
  3. “$8 and 7 minutes vs. $70 and 2 hours. You choose.”

Discord

Discord is the main channel for learnings, weekly Creative Strategist calls, live feedback on uploads.

Join Discord (Opens in a new tab)
Current offer

Up to 45% off — Fall Offer

The offer is seasonal. Check the current starter set offer on the website before every upload.

Check current offer (Opens in a new tab)
Doonails × Trybe — Creator PlaybookSoft Gel Press Ons · HEMA-free · vegan