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DOONAILS, Inc. ("Company", "we", "our", or "us") respect your privacy and are committed to protecting it through our compliance with this policy. This policy describes how we collect, process, retain, and disclose personal data about you when providing services to you through our website, applications, products, and services that link to this policy (our "Services") and our practices for using, maintaining, protecting, and disclosing that information.
This policy applies only to information we collect:
Through the Services, including if you order products, create an account, or purchase a subscription with us.
In communications, including email, text, chat, and other electronic messages, between you and the Services.
When you interact with our advertising and applications (including mobile apps) on third-party websites and services, if those applications or advertising include links to this policy.
It does not apply to information collected by:
Us through any other means, including on any other website operated by Company or any third party that does not link to this policy; or
Any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or through the Services.
We may provide additional or different privacy policies that are specific to certain features, services, or activities.
Please read this policy carefully to understand our policies and practices regarding your information and how we treat it. By interacting with our Services or providing us with your information, you agree to the collection, use, and sharing of your information as described in this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of the Services after we make changes as described here is deemed to be acceptance of those changes, so please check the policy periodically for updates.
Table of Contents
Doonails, Inc. Privacy Policy 1
Table of Contents 1
Children's and Minors' Data 2
The Personal Data That We Collect or Process 2
How We Collect Your Personal and Other Data 3
How We Use Your Information 5
Who We Disclose Your Information To 6
Your Rights and Choices About Your Information 7
SMS Terms and Conditions 8
Your State Privacy Rights 9
How We Protect Your Personal Data 9
How We Retain Your Personal Data 10
Changes to Our Privacy Policy 10
Notice to EU Residents 10
Contact Information 10
Privacy Notice for California Residents Addendum 10
California’s Shine the Light Law 10
California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) 11
How to Exercise Your Rights 12
Children's and Minors' Data
Our Services are not intended for, and we do not knowingly collect any personal data from, children under the age of 18. If we learn we have collected or received personal data from a child under 18 years old without verification of parental consent, we will delete that information.
The Personal Data That We Collect or Process
"Personal data" is information that identifies, relates to, or describes, directly or indirectly, you as an individual, such as your name, email address, telephone number, home address, or payment information (for example, account information such as name, postal address, and email address, credit card number, or any other identifier we may use to contact you online or offline).
The types and categories of personal data we collect or process include:
Account and contact information, including name, address, email address, phone number, username, and other contact information you provide us.
Payment information, including credit card or debit card information and information about the payment methods and services you use in connection with the Services.
Account history, including information about your subscription, loyalty participation, store credits, gift cards, transactions, purchases, order history, or discounts.
Location information, including general geographic location such as country, state or province, or city.
Device information, including your IP address, preferred language, browser type and settings, and other device information.
Content and information you elect to provide as part of your profile or in any reviews you make through the Services or emails, chats, or other communications sent to us.
Depending on how you use our Services and the state in which you reside, we may collect information that is classified as “Sensitive Personal Information” or “Sensitive Data” under applicable privacy laws. This may include:
Account and contact information, such as your email address or residential address, when state law treats these identifiers as sensitive;
Precise geolocation data, such as when you use location-based features to search for properties near you;
We collect and use Sensitive Personal Information only as reasonably necessary to provide you with the Services you request, to maintain and improve the functionality and security of our Services, or as otherwise permitted by law.
If you are a California resident, to access our supplemental California privacy statement, see Notice for California residents below.
We also collect:
Statistics or aggregated information. Statistical or aggregated data does not directly identify a specific person, but we may derive non-personal statistical or aggregated data from personal data. For example, we may aggregate personal data to calculate the percentage of users accessing a specific Services feature.
Technical information. Technical information includes information about your internet connection and usage details about your interactions with the Services, such as clickstream information to, through, and from our Services (including date and time), products that you view or search for; page response times, download errors, length of your visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), or methods used to browse away from a page.
If we combine or connect non-personal statistical or technical data with personal data so that it directly or indirectly identifies an individual, we treat the combined information as personal information.
How We Collect Your Personal and Other Data
You Provide Information to Us
We collect information about you when you interact with our Services, such as when you create or update an account, place an order, subscribe, or make a purchase, participate in surveys, sweepstakes, contests, or promotions, or create, upload, or post content to the Services, including reviews, media such as photos, videos, or audio recordings.
Automatically Through Our Services
As you navigate through and interact with our Services, we may use automatic data collection technologies such as cookies, web beacons (including tracking pixels used in emails), and similar tracking technologies to collect information that may include personal data.
Information collected automatically may include usage details, IP address, operating system, browser type, and information about your interactions with our Services, such as pages visited, products viewed, clicks, traffic data, and activity logs.
We may use these automatic collection technologies to collect information about your online activities over time and across third-party sites or other online services (behavioral tracking).
Using automatic collection technologies helps us to improve our Services and to deliver a better and more personalized experience.
The technologies we use for this automatic data collection may include:
Cookies. A cookie is a small file placed on your device when you interact with the Services. You may refuse to accept or disable cookies by activating the appropriate setting on your browser or device. However, if you select this setting, you may be unable to access certain features of the Services.
Web Beacons. Some parts of the Services and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those parts, opened an email, and for other related statistics (for example, recording the popularity of certain content and verifying system and server integrity).
Other Tracking Technologies. We may also use similar technologies such as pixels, tags, and scripts to understand how users interact with our Services, measure the effectiveness of our advertising campaigns, and deliver relevant advertising.
To the extent any of these automated technologies are considered a personal data sale, targeted advertising, or profiling, under applicable laws, depending on where you live, you may opt out from use of these automated technologies for such uses by emailing us at support@doonails.com. Please note that some Services features may be unavailable as a result.
When you interact with the Services, there are third parties that may use automatic collection technologies to collect information about your or your device. These third parties may include:
Analytics companies.
Your device manufacturer.
Your internet or mobile service provider.
These third parties may use tracking technologies to collect information about you when you use the Services. The information they collect may be associated with your personal data or they may collect information, including personal data, about your online activities over time and across different websites, apps, platforms, and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.
From Business Partners and Service Providers
We may receive personal data about you from other sources and combine that with information we collect directly from you. For example, we may obtain information about you from service providers that we engage to perform services on our behalf, such as email platform providers (e.g., Klaviyo), subscription management providers (e.g., Loop Payments), content delivery services, payment processors, promotions services, gift card and store credit program providers, loyalty and referral program providers (e.g., Smile.io), analytics providers, consent management providers, accessibility service providers, and security and anti-fraud services. We also may receive personal data from business partners that we engage to share consumer information with us, including your personal preferences and demographic information such as age, gender, and income level so that we can better provide you with a personalized experience, including personalized content/offers/and services.
Opt-In Consent for Sensitive Personal Information (for Residents of Certain States)
Some state privacy laws—such as those in Colorado, Connecticut, Virginia, and Oregon—require that businesses obtain a consumer’s affirmative opt-in consent before collecting or using certain categories of Sensitive Data.
If you are a resident of one of these states and we collect information that your state classifies as Sensitive Data (for example, your email address or residential address, if applicable under your state’s law):
We will ask for your explicit consent before collecting or using that Sensitive Data for any purpose that requires consent under applicable law.
You may withdraw your consent at any time by emailing us at support@doonails.com or by using the “Your Privacy Choices” tools described below.
Use of the Virtual Try-On (AI Nail Design Preview)
If you choose to use our Virtual Try-On ("AI Nail Design Preview") feature, we will collect and process the following additional information:
This feature is entirely optional. You may use our Services without activating the Virtual Try-On feature.
Third-Party AI Processing: To provide this feature, photos and analysis data are transmitted to and processed by Google LLC (USA) using Google Gemini AI services. Google acts as a service provider and processes this data solely on our behalf. Please refer to Google's Privacy Policy at https://policies.google.com/privacy for more information.
Sensitive Personal Information: Skin undertone, age estimates, and biometric-adjacent measurements collected through the Virtual Try-On feature may constitute Sensitive Personal Information under applicable state law (including under CPRA for California residents and similar laws in Colorado, Connecticut, Virginia, and Oregon). We collect and use this information solely to provide the Virtual Try-On service to you and do not use it to infer additional characteristics about you.
Retention: Photos and AI-derived analysis data are retained for up to 30 days from the date of collection, after which they are automatically deleted.
Deletion Request: To request earlier deletion of your Virtual Try-On data, please contact us at support@doonails.com.
How We Use Your Information
We use information that we collect about you or that you provide to us, including any personal data, to:
Provide you with the Services and any contents, features, information, products, or services that we make available through the Services.
Fulfill and manage subscriptions, purchases, orders, deliveries, payments, returns, exchanges, Administer loyalty, rewards, referral, and promotional programs.
Provide accessibility features to improve usability for all users.
Fulfill any other purpose for which you provide it.
Provide you with service-related and transactional communications, including order confirmations, shipping updates, account notifications, subscription reminders, upcoming charge notices, renewal notifications, and other legally required disclosures related to your purchases or subscriptions.
Improve our Services, including by analyzing your information and creating aggregated data derived from your information) to develop, maintain, analyze, improve, optimize, measure, and report on our Services and their features and how users interact with them. Our analysis may include the use of technology like machine learning and large language models, which may include training these models or sharing with third parties for model training.
Promote our Services, business, and offerings by publishing advertising on our own Services and by placing ads on third parties' services. We may use your information to model, segment, target, offer, market, and advertise our Services.
Carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
Notify you when Services updates are available and about changes to any products or services we offer or provide though them.
In any other way we may describe when you provide the information.
For any other purpose with your consent.
The usage information we collect, whether connected to your personal data or not, helps us improve our Services and deliver a better and more personalized experience by enabling us to:
Estimate our audience sizes and usage patterns.
Store information about your preferences, allowing us to customize the Services according to your individual needs and interests.
Speed up your searches.
Recognize you when you return to our Services.
We may also use your information to contact you about goods and services that may be of interest to you. If you do not want us to use your information in this way, you may opt out by unchecking the marketing checkbox during checkout, by updating your marketing preferences in your account (if available), or by using the unsubscribe link in our marketing emails. For more information, see Your Rights and Choices About Your Information.
Transactional Communications. Even if you opt out of receiving marketing communications, we may still send you service-related or transactional messages regarding your orders, subscriptions, payments, account status, security updates, or other important administrative matters.
We use general location information (such as your IP-based region) to direct you to the correct website and/or terms of purchase for your country.
We use Sensitive Personal Information solely for the following purposes:
To create and manage your account;
To process and fulfill orders and subscriptions;
To communicate with you regarding your purchases, subscriptions, or customer service inquiries;
To comply with legal obligations, prevent fraud, and secure our systems; and
Any other purposes for which you expressly provide consent, when required.
We do not use or disclose Sensitive Personal Information to infer characteristics about you except as allowed by applicable privacy laws
Who We Disclose Your Information To
We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.
We may also disclose personal data that we collect or you provide as described in this privacy policy:
To our subsidiaries, parent company, and affiliates.
To contractors, service providers, and other third parties we use to support our organization.
To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of DOONAILS, Inc.’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal data held by DOONAILS, Inc. is among the assets transferred.
To fulfill the purpose for which you provide it.
For any other purpose disclosed by us when you provide the information.
With your consent.
We may also disclose your personal data:
To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
To enforce or apply our terms of use or terms of service and other agreements, including for billing and collection purposes.
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of our organization, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
The categories of personal data we may disclose include:
Account and contact information.
Payment information.
Account history, including information about your subscription, account, transactions, purchases, order history, or discounts.
Location information, including general geographic location.
Device information.
Content and information you elect to provide to us.
Your Rights and Choices About Your Information
This section describes mechanisms you can use to control certain uses and disclosures of your information and rights you may have under state law, depending on where you live.
Advertising, marketing, cookies, and other tracking technologies choices:
Cookies and Other Tracking Technologies. You can set your browser to refuse all or some browser cookies or other tracking technology files, or to alert you when these files are being sent. We use a consent management platform to allow you to manage your cookie and tracking preferences in accordance with applicable law. You can choose whether or not to allow the Services to collect information through tracking technologies by using the “Cookie Settings” link available in the footer of our website, adjusting your browser settings, or contacting us at support@doonails.com.
If you disable or refuse cookies or similar tracking files, some Services features may be inaccessible or not function properly. Some browsers include a "Do Not Track" (DNT) setting that can send a signal to the online services you visit indicating you do not wish to be tracked. Because there is not a common understanding of how to interpret the DNT signal, our Services may not respond to all browser DNT signals. Instead, you can use the range of other tools to control data collection and use, including the cookie controls and advertising controls described in this policy.
Promotions by the Company. If you do not wish us to use your information to promote our own products or services, you may opt out at any time by unchecking the marketing consent box at checkout, adjusting your communication preferences in your account settings (if available), clicking the “unsubscribe” link included in our marketing emails, or contacting us at support@doonails.com. We will process your request in accordance with applicable law.
Targeted Advertising by the Company. We may use information collected through cookies and similar technologies (such as pixels and tags) to deliver interest-based advertising and to measure the effectiveness of our advertising campaigns. You can opt out of this type of targeted advertising by adjusting your cookie preferences using the “Cookie Settings” link in the footer of our website and disabling advertising/marketing cookies. You may also opt out by enabling a Global Privacy Control (GPC) signal in your browser, where applicable.
Disclosure of Your Information for Third-Party Advertising.
We do not sell your personal information. However, we may share personal information with advertising and analytics partners for purposes of cross-context behavioral advertising. You may opt out of such sharing by using the “Your Privacy Choices” link available in the footer of our website or by adjusting your preferences through our cookie settings tool. We do not control third parties’ independent collection or use of information outside of our services. However, where required by applicable law, we provide mechanisms for you to exercise your rights regarding such data sharing.
Location data choices:
Location Data. We may use general location information (such as your country or region, which may be inferred from your IP address or browser settings) to direct you to the correct website or purchasing terms for your location. We do not collect precise, real-time geolocation data from your device (such as GPS location).
SMS Terms and Conditions
By providing your mobile phone number, you consent to receive SMS messages from DOONAILS with product-related information or special offers.
Message frequency may vary. Standard message and data rates may apply.
You may opt out of receiving SMS messages at any time by replying with "STOP" to any SMS message you receive from us. After opting out, you will receive a confirmation message, and we will cease sending SMS messages to your number.
If you need assistance or have questions about our SMS service, reply with "HELP" to any SMS message you receive, or contact our customer support team at support@doonails.com. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes
Your State Privacy Rights
Depending on your state of residency, you may have certain rights related to your personal data, including:
Access and Data Portability. You may confirm whether we process your personal data and access a copy of the personal data we process. To the extent feasible and required by state law, depending on your state, data will be provided in a portable format. Depending on your state, you may have the right to receive additional information and it will be included in the response to your access request.
Correction. You may request that we correct inaccuracies in your personal data that we maintain, taking into account the information's nature and processing purpose.
Deletion. You may request that we delete personal data about you that we maintain, subject to certain exception under applicable law.
Opt Out of Using Personal Data for Targeted Advertising, Profiling, and Sales. You may request that we do not use your personal data for these purposes.
Important: The exact scope of these rights vary by state. There are also several exceptions where we may not have an obligation to fulfill your request.
To exercise any of these rights, please email us at support@doonails.com. To appeal a decision regarding a consumer rights request reply directly to our denial.
Some browsers and browser extensions support the Global Privacy Control (“GPC”) that can send a signal to process your request to opt out from certain types of data processing, including data "sales" as defined under certain laws. When we detect such a signal, we will make reasonable efforts to respect your choices indicated by a GPC setting as required by applicable law.
Nevada provides its residents with a limited right to opt out of certain personal data sales. Residents who wish to exercise their sale opt-out rights may submit a request to this designated address: support@doonails.com. However, please know we do not currently sell data triggering that statute's opt-out requirements.
[If you are a California resident, additional information applies to you. To access our supplemental California privacy statement and learn more about California residents' privacy rights, see Privacy Notice for California Residents Addendum.
How We Protect Your Personal Data
We use commercially reasonable administrative, physical, and technical measures designed to protect your personal data from accidental loss or destruction and from unauthorized access, use, alteration, and disclosure. However, no website, mobile application, system, electronic storage, or online service is completely secure, and we cannot guarantee the security of your personal data transmitted to, through, using, or in connection with the Services. In particular, email, texts, and chats sent to or from the Services may not be secure, and you should carefully decide what information you send to us via such communications channels. Any transmission of personal data is at your own risk.
The safety and security of your information also depends on you. You are responsible for taking steps to protect your personal data against unauthorized use, disclosure, and access.
How We Retain Your Personal Data
We keep the categories of personal data described in this policy for as long as reasonably necessary to fulfill the purposes described or for as otherwise legally permitted or required, such as maintaining the Services, operating our organization, complying with our legal obligations, resolving disputes, and for safety, security, and fraud prevention. This means that we consider our legal and business obligations, potential risks of harm, and nature of the information when deciding how long to retain personal data. At the end of the retention period, personal data will be deleted, destroyed, or deidentified.
If you are a California resident, see Privacy Notice for California Residents Addendum for more information about the retention periods that apply to the personal data categories we collect.
Changes to Our Privacy Policy
We may update this policy from time to time, and we will provide notice of any such changes to the policy as required by law. The date the privacy policy was last updated is identified at the top of the page. We will notify you of changes to this policy by updating the "last updated" date and posting the updated policy on the Services. We may email or otherwise communicate reminders about this policy, but you should check our Services periodically to see the current policy and any changes we have made to it.
Notice to EU Residents
This website is intended for visitors located in the United States, and we do not offer our products or services to residents in the European Union. If you are located in the European Union, certain additional rights under the EU General Data Protection Regulation (GDPR) may apply to your personal data. Please visit our affilate’s website at us.doonails.com for more information about their privacy policy.
Contact Information
To exercise your rights or ask questions or comment about this privacy policy or our privacy practices, contact us at: support@doonails.com
Privacy Notice for California Residents Addendum
The following provisions supplement our Privacy Policy:
California’s Shine the Light Law
California law entitles residents to ask for a notice describing what categories of personal information we share with third parties for their own direct marketing purposes. We do not share personal information with third parties for their own direct marketing purposes.
California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)
If you are a California resident, you have certain rights under the California Consumer Privacy Act of 2018 (CCPA) and the California Privacy Rights Act of 2020 (CPRA). These rights are designed to give you more control over your personal data. Here’s a summary of your rights:
Right to Know. You have the right to request that we disclose information about our collection and use of your personal information over the past 12 months, including:
The categories of personal information we have collected about you.
The categories of sources from which personal information is collected.
Our business or commercial purpose for collecting, sharing, or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we have disclosed.
For companies that sell personal information, the categories of personal information sold about you and the categories of third parties to which the personal information was sold, by category or categories of personal information for each third party to which the personal information was sold.
Note that we have provided the information described in the first five bullet points above in this Privacy Policy. With respect to the last bullet point, note that we do not sell personal information as defined by the CCPA.
Right to Delete. You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions.
Right to Correct. You have the right to request that we correct inaccurate personal information that we maintain about you.
Right to Opt-Out of Sale or Sharing. You have the right to opt-out of the sale or sharing of your personal information. You may exercise this right by clicking the “Your Privacy Choices” link in the footer of our website and adjusting your preferences.
Right to Limit Use of Sensitive Personal Information. You have the right to limit the use and disclosure of your sensitive personal information, such as social security numbers or financial account information. We do not use or disclose sensitive personal information for purposes that would require offering a right to limit its use under the California Privacy Rights Act (CPRA).
Right to Non-Discrimination. You have the right not to receive discriminatory treatment by us for exercising any of your CCPA or CPRA rights. This means we will not deny you goods or services, charge you different prices, or provide a different level of quality based on your exercising these rights.
How to Exercise Your Rights
To make a request under the CCPA/CPRA, please contact us by email at support@doonails.com or by mail at DOONAILS, Inc., 1000 North West Street, Suite 1200, Wilmington, DE 19801. In order to verify you are the person about whom we have collected personal information, we may request additional information that we will use only for verification purposes. You may also designate an authorized agent to make a request on your behalf, consistent with applicable law.
Last updated: February 20, 2026
